Performance Marketing: Leveraging the Power of the Internet

Posted on 04 May 2012


As the Internet has become a more integral part of the lives of average people, savvy business owners have realized its enormous power in driving motivated buyers and revenues to their establishments – both on and offline.  Today, most shoppers research their prospective purchases online, using search engines to find sources, pricing, and reviews on their desired product or service.


In fact, the transition of the shopping experience from brick and mortar stores to their virtual counterparts has spawned an entirely new industry, affiliate marketing.  Much like brokers of a bygone era, affiliate marketers connect buyers with sellers – providing leads  or generating actual sales based upon the program established by the advertiser with whom they are affiliated.  Successful affiliate marketers employ varied tools and techniques, using everything from pay-per-click (PPC) advertising to websites to email marketing to attract and drive prospects to advertiser offers.  Representing $4 billion in annual revenue, affiliate marketing is a proven means of building a successful business – both for the advertiser and the affiliate marketer.


But, how do advertisers and affiliate marketers find and connect with each other?  For many, the answer is through the medium of a marketing network.  And, among the leading performance marketing networks is Blue Global Media.  Performance marketing is a win-win situation for advertisers and their affiliates.  It provides the advertiser with cost certainty for their advertising dollars and the affiliate with the highest possible commissions on leads or sales generated.


With a vast international affiliate network, Blue Global offers advertisers unparalleled market reach through successful affiliate marketers.  With exclusive offers like the cash advance affiliate program, continual optimization of programs, and robust technology, the success of affiliates joining the Blue Global Network is assured.


For affiliates and advertisers alike, Blue Global provides the platform and tools enabling them to earn more.  And, that is, after all, the bottom line.


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3 Responses to “Performance Marketing: Leveraging the Power of the Internet”

  1. Cory J. says:

    I agree with you that a marketing network is one way of expanding your connections. Although, there’s also the rise of online marketing in the past couple of years. As a junior associate for a SEO company, our work entails to be in the know of the latest buzz in terms of marketing–may it be the traditional or digital way. I think that in the future, people will be relying heavily on digital marketing so as early as today, we should all get schooled about it.

  2. Oleksiy says:

    There are tons of affiliate websites, but one that definitely stands out is T3Leads, which gives a complete explanation on what is affiliate marketing and how you can benefit from it.

  3. Jamaal Clinkscales says:

    The written content of this article was understandable and enjoyable. Thanks

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